Samsung says iPhone 4 LCD too hungry, low-colors

iphone4 vs Samsung

Samsung joined in the attacks on the iPhone 4′s Retina Display with a retort in the Korean media. A spokesperson for Samsung argued that quadrupling the resolution actually had little impact on clarity, at most three to five percent, and that that it would allegedly hike the battery drain by as much as 30 percent. AMOLED is purportedly better as it doesn’t need a backlight and makes up for any resolution loss in other ways, such as higher contrast with true black, more accurate colors and no limits on viewing angles.

Samsung seems to have taken exception to a little sidenote made by Steve Jobs during his iPhone 4 announcement at WWDC10 this Monday. While waxing poetic on the virtues of IPS, Jobs let us know that he considers it an entirely superior display technology to OLED, and now the world’s biggest display maker has a few words to say about it. According to a Samsung spokesperson, the high-res retina display on the iPhone 4 offers only a 3 to 5 percent advantage in sharpness over its own Galaxy S Super AMOLED screen, but sucks down a wasteful 30 percent more power. Moreover, Samsung believes its screens offer better viewing angles and contrast, and concludes by saying that “structurally, IPS LCD technology cannot catch up with AM-OLED display technology.” And here we thought Samsung and Apple were getting along so well.

Source: Korea Herald

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